We are assembling in the fifth floor ballroom of the Venetian Hotel in Las Vegas, where Intel’s (INTC) chief executive officer, Paul Otellini, is giving the keynote address at the Consumer Electronics Show, starting around 4:30 pm, Pacific time.
Lights go down, and it’s time for another pass at “Blow,” by Ke$ha.
CEA chief Gary Shapiro is out to introduce Otellini. He notes Otellini joined the company in 1974 and became CEO in 2005.
Otellini is out. He’s talking about moving from the era of the personal computer to the era of personal computing. Computing is not just about the computer.
Otellini is making the case for Intel’s integrated security, to preserve privacy.
Otellini says the next stage in exploiting Moore’s Law is the forthcoming “Ivy Bridge” processor, based on 22-nanometer process technology.
But right now he really wants to talk about the human experience. And increasingly, that’s mobility. So, Otellini is moving on to talking about smartphones.
The crowd erupts in huge applause as Otellini mentions smartphones.
Otellini invites up Lenovo’s head of mobility, Liu Jun.
Jun shows off the�Lenovo “K800 smartphone,” running Intel’s processor, which will be on sale via China Unicom in the second quarter. Huge applause for that.
The processor is the “Atom Z2460,” formerly known by the code name “Medfield.”
Otellini whips out a prototype smartphone developed by Intel. It looks much like a lot of sleek slab smartphones you’ve seen.
Otellini describes some features of the prototype: 8 hours of 3G talk time, 14 days of standby time.
Otellini brings up Intel’s head of mobility, Mike Bell. He does some demos of games, video playback, to huge applause.
Bell says Intel has spent a lot of time on Android development. Intel has the best implementation of Android. They’re providing tools to partners to help with application compatibility for some apps developed for “another instruction set.”
Next, Otellini invites up Motorola Mobility (MMI) CEO Sanjay Jha to the stage. Motorola will start shipping devices using Intel’s chips in the second half of the year.
The partnership is a multi-year, multi-device collaboration, says Jha. More huge applause for that.
Now we’re moving on to tablets. Otellini is showing off a 7-inch tablet prototype running�Windows 8 running on a 32-nanometer chip, which I would assume is “Clovertrail.”
But Otellini really wants to talk about “ultrabooks.” he shows a consumer video about ultrabooks.
Them he invites up Dell’s (DELL) Jeff Clarke, VP of global operations. Clarke announces the “XPS13″ ultrabook.�It’s 6-millimeters thick at the thinnest point, made of aluminum, under 3 lbs.
Dell will start taking orders in February.
Next, Otellini shows off a prototype Ultrabook that’s what you would call a “convertible”: its screen slides to make room for airline seat-back tray placement. And the cover flips around to turn the machine into a tablet.
Otellini brings up Kevin Sellers to show off some future directions involving Ivy Bridge. He shows off touching the screen of the ultrabook with his fingers to rotate a 360-degree panoramic video.
Another partnership: “MGo,” which was created by Technicolor , and which has been nurtured by Intel in concert with Dreamworks, and which�will let you download a wide variety of HD content. You can press a button on the screen of the ultrabook and have the picture pop up on the screen of an LG television set with an Intel wireless receiver built into it.
Using the Intel prototype phone again, Sellers completes a transaction by bringing the phone into proximity with his prototype tablet computer, and sending his credit card details to the tablet from the phone using “near field communications,” or NFC.
Otellini brings out musician Will.i.am, Intel’s creative director of technology. He talks about traveling the world with his ultrabook, make music with others. His new song is “I Blow Your Mind With My Ghetto Blaster.”
“In fact,” says Will.i.am, “the ultrabook is the new ghetto blaster,” and he holds up the ultrabook he’s been carrying to his ear, the way you’d carry a ghetto blaster. Huge laughter and applause.
He shakes hands with Otellini and exists. “Wow!” says Otellini, grinning.
And that’s it!
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